TAKE IT OFF -- Gel Cleanser

118 ml / 4 fl oz glass bottle w/pump

The makeup.

The sweat.

The city.

The closeness of other bodies.

The heat of the dance floor still lingering on your skin.

TAKE IT OFF washes it all away. 

And wakes the face up with pure freshness.

A silky gel cleanser that absolves everything and turns cleansing into something almost sacred.

The few quiet minutes at the sink after the night is over.

Water running.

Skin finally able to breathe again.

An uplifted feeling comes over you. 

The texture is plush, glossy, elegant, maybe even a little handsome — somewhere between skincare and silk.

It foams slightly. Never aggressively. Just enough to melt away makeup, sunscreen, oil, sweat, and buildup without disrupting the skin barrier or leaving skin feeling stripped, tight, or depleted afterward.

Skin feels fresh again. Clean. Absolved.

Like opening the windows in a hotel room after a long night.

TAKE IT OFF combines rose water, aloe, argan, jojoba, beta-glucan, rice bran, glycerin, and antioxidant-rich oils to cleanse deeply while maintaining hydration and comfort.

Because even a gel cleanser should feel sensual. Not just squeaky.

TEXTURE

Plush gel texture with soft cushion and light slip.

Glossy, silky, easy to spread across damp skin, and satisfying to rinse away.

FINISH

Fresh. Clean. Balanced.

Skin feels soft, comfortable, hydrated, and clear — never squeaky or stripped.

SCENT

Hard to explain. Just clean, fresh, energized skin.

Smells FRESH. Not floral. Not sweet. 

BEST FOR

• Daily cleansing
• Makeup + sunscreen removal
• Double cleansing
• Congested or combination skin
• Dry and Dehydrated skin that want a safe gel cleanser 
• Skin that wants a deep clean without harshness
• Anyone who loves that “fresh face again” feeling

HERO INGREDIENTS

Rosa Damascena (Rose) Flower Water

Hydrating, balancing, soothing, and toning. Helps soften the appearance of pores while bringing freshness and calm to the skin.

Aloe Vera

Cooling, calming, and hydrating. Helps comfort skin while cleansing.

Argan Oil
Rich in antioxidants, vitamin E, omega 6, and omega 9. Nourishes without heaviness while helping skin feel supple and balanced.

Decyl Glucoside

A gentle sulfate-free surfactant that creates a soft cleanse without stripping the skin barrier.

A soothing humectant known for helping calm visible redness while supporting hydration and skin comfort.

Draws water into the skin to help maintain softness and hydration.

A gentle vitamin A derivative that supports smoother-looking skin and soft renewal over time.

Jojoba Oil

Helps dissolve buildup while leaving skin soft, balanced, and comfortable.

Rice Bran Oil

Antioxidant-rich and nourishing with skin barrier-supportive fatty acids.

Rich in omega fatty acids and antioxidants that help support healthy-looking skin.

Comforting, replenishing, and rich in vitamin E and nourishing lipids.

HOW TO USE

Massage Take It Off onto damp skin using circular motions.

Rinse thoroughly with lukewarm water.
Use alone as a standalone cleanser or as part of a double cleanse.
Can be used AM or PM.

FULL INCI LIST

Rosa Damascena (Rose) Flower Water

Aloe Barbadensis Leaf Juice

Argania Spinosa (Argan) Kernel Oil

Decyl Glucoside

GlycerinBeta-Glucan

Simmondsia Chinensis (Jojoba) Seed Oil

Helianthus Annuus (Sunflower) Seed Oil

Persea Gratissima (Avocado) Oil

Oryza Sativa (Rice) Bran Oil

Vitamin A Palmitate (Retinyl Palmitate)

Tocopherol (Vitamin E)

Phenoxyethanol

Pelargonium Graveolens (Rose Geranium) Flower Oil

Rose Damascena Flower Oil

Rosa Canina (Rosehip) Fruit Oil

Ascorbyl Palmitate (Vitamin C)

Daucus Carota Sativa (Carrot) Seed Oil